The Training Academy, part of the William Smith Group 1832, will train and inspire those in the sign, graphics and interiors industries, which it has worked with for over a century.
Underlining the Company's commitment to develop skills, introduce new services and boost businesses in the industries it works with, The Training Academy offers 10 courses, ranging from application and wrap training to sales.
Based within the firm's state-of-the-art Inspiration Centre, The Academy hopes to give assistance and support to those who are looking to become trained installers, learn how to sell the products or just seek an insight into the architectural and vehicle wrap markets.
The majority of the courses are delivered by the group's architectural and building-related films division, Architextural. Delegates on Architextural's courses have the option to become part of the firm's Installer Network, which provides fantastic business opportunities in the UK and ongoing support through sales and marketing materials to help increase sales.
Architects, designers and specifiers who attend Architextural's courses, which cover training in the use of 3M DI-NOC, Cover Styl' and Avery Dennison Facade Film, will benefit from the Company's memberships of trade groups, giving them the chance to form partnerships with the likes of the National Association of Shopfitters and Interior Contractors and Finishes & Interiors Sector.
Vehicle wrappers who are looking to develop their skills could benefit from a comprehensive two-day Vehicle Wrap Training Course, which covers all the basic techniques using a range of branded digital print and coloured wrap films, including Avery Dennison, 3M and Arlon.
Marketing manager of Architextural, Lindsay Appleton, said: "We are incredibly excited to have launched The Training Academy. We predict the architectural market will continue to flourish as we are seeing surface finish products become specified more and more. Wrapping is not just for vehicles anymore.
"We are thoroughly committed to the industries we work with and to show our passion and dedication we've invested in The Academy and Inspiration Centre.
"We know that every surface brings the possibility to redesign and reinvigorate space, and we want to share our knowledge to help firms realise these opportunities as well as help open up lucrative opportunities for businesses."