31 Jan 2024

Roland TrueVIS SG-300 and SG-540 printer cutter launched

Roland TrueVIS SG 540

For print service providers looking to build an unbeatable business, Roland DG has announced the addition of two new wide-format eco-solvent inkjet printer/cutters to its TrueVIS range: the SG-300 and SG-540.

Ideal for businesses starting out in wide-format print production or for those looking to extend their existing wide-format offering, the new TrueVIS SG series delivers the rich colours and glossy finish required for high-impact graphics at a very affordable price point. Launched in March 2016, the TrueVIS brand is Roland DG’s newest generation of inkjet printer/cutters, combining its proven technology and expertise developed over many years in the sign and graphics industries. As part of the TrueVIS family, the SG series offers excellent colour quality, versatility and ease-of-use with significant enhancements: new Roland DG FlexFire printheads, new 4-colour TrueVIS Ink, advanced integrated print & cut technology and a host of additional state-of-the-art features. The SG series is available in both 762mm (30”) and 1371mm (54”) models for producing indoor and outdoor advertising, vehicle graphics, banners, posters and displays, as well as labels, decals and apparel heat transfers.

“Today’s sign market is typified by intense competition due to the proliferation of wide-format inkjet printers,” says Andrew Oransky, general manager of sign business development for Roland DG. “Sign shops and print service providers are looking for an advantage over their competitors by providing high quality printing while keeping operating costs down. Small shops in particular will appreciate the outstanding overall value and low cost of ownership of our SG series.”

Roland DG introduced integrated print and cut technology in the mid-1990’s and the TrueVIS series represents Roland’s most advanced print and cut products to date. With the SG-300/540, two Roland DG FlexFire printheads fire precision droplets in three sizes and a wide print pass, for high-quality output and efficient ink usage. Every drop of ink falls exactly where it is intended, delivering beautiful images and uniform colours. The combination of TrueVIS Ink, engineered specifically for the FlexFire printhead, and Roland VersaWorks Dual RIP software results in stunning fine details and vibrant colours at production speeds. The SG series’ added productivity – up to 60% faster than previous comparable models in standard mode – enables increased profitability.

TrueVIS Ink is the next evolution for eco-solvent ink technology, meeting user demands for competitively priced ink with low consumption and a wide colour gamut while also meeting strict environmental standards. TrueVIS Ink has achieved GREENGUARD Gold certification for indoor air quality, which includes safety factors to ensure a product is acceptable for use in environments like schools and hospitals. The SG also features a brilliant ‘clean hands’ ink system with 500ml pouches which fit neatly into reusable holders for no mess and less waste.

A new cut carriage and blade holder with increased downforce and accuracy facilitates using a wider variety of media for additional sales opportunities.

The SG-300/540 is incredibly user-friendly for all operators; from novices to seasoned professionals. New Roland VersaWorks Dual RIP software is included and features a new core engine that quickly and accurately processes both native PDFs as well as legacy PostScript files, including files with transparencies. In addition to a built-in control panel, a new Roland DG Mobile Panel enables users to manage the printer functions remotely using their smartphone or tablet with a Bluetooth connection*.

With an impressive price/performance ratio, the SG series includes the same built-to-last reliability and industry-leading service and support that Roland devices are famous for.

Oransky comments, “With high quality output, versatility and reliability, the TrueVIS SG series delivers a superb return on investment. Cost-effective and easy-to-use, print service providers can start making money with their SG from day one by expanding the range of applications they offer to their existing customers and opening up profitable new markets.”

CLICK HERE to read the LFR Product Review
on the TrueVIS SG series.

You can also CLICK HERE to visit the Roland DG website for more information on the TrueVIS SG Series, or you can book a demo by calling +44 (0)1275 335540.

*Tablet / smartphone not included in printer package