The consumer education campaign “Print Grows Trees” launched this past March, received the Positively Print Exemplary Award at Graph Expo 2010 in Chicago. In an effort to dispel the misconception that by using use less print on paper, trees are saved, the “Print Grows Trees” campaign shows that supporting print on paper actually gives landowners the financial incentive they need to keep America’s woodlands safe from development and managed in a sustainable manner to contribute important ecosystem benefits such as water, wildlife and carbon sequestration.
Sponsored by the Education Fund of Printing & Graphics Association MidAtlantic (PGAMA), “Print Grows Trees” connects consumers to the private landowners who control almost 60 percent of America’s woodlands. Age, demographics and financial pressures are causing these landowners to sell or transfer land at an alarming rate, and an average of 4,000 acres of forest is being converted to development daily.
“We are delighted and honoured to be recognised by Positively Print at Graph Expo 2010 for our “Print Grows Trees” educational campaign,” said Steve Bearden, Chairman of PGAMA and President of Linemark Printing Inc., Upper Marlboro, Maryland. “The campaign’s message resonates globally with consumers and printers alike because it clearly addresses the misconception that if we stop using print we’ll save trees. We all need to think before we don’t print.”
For more information on “Print Grows Trees” contact Kerry Stackpole or visit www.PrintGrowsTrees.com for facts about America’s forests and the paper and printing industry, and a personal account of Jo Pierce who owns 2,000 acres of private woodlands in Maine. “Print Grows Trees” is a trademark of the Education Fund, Printing & Graphics Association MidAtlantic.
