31 Jan 2024

HP to show Latex and Stitch technology at Heimtextil 2020

The HP Booth, situated at Hall 3.0, Booth F81, has been designed to showcase an array of applications made possible in interior design with HP’s digital printing technology.

Heimtextil, the biggest international trade fair for home and contract textiles, will be held in Frankfurt from 7th-10th January 2020 and, for the 9th consecutive year, HP will have a presence with a curated exhibition space showcasing the benefits of the HP Stitch and Latex technologies through a selection of concepts and designs on display.

The space

The HP Booth, situated at Hall 3.0, Booth F81, has been designed to showcase an array of applications made possible in interior design with HP’s digital printing technology.

This year’s booth offers an unexpected and innovative experience to the attendees. Curated by international platform for fashion talent New Order of Fashion and designed by Dutch designer Gino Anthonisse, this year’s collection of exclusive prints demonstrate the possibilities of HP’s digital printing technology.

HP Heimtextil 1

“With the addition of the HP Stitch S portfolio earlier this year, we’ve expanded our existing portfolio of textile technology”, said Johan Spies – Business Development Manager Textiles. “At this year’s show, our decorative and textile print community will see amazing designs made possible with HP Latex and Stitch technology.”

The content of this year’s stand relies on the following concepts:

• Versatility of substrates and applications, including a selection of origami objects designed by Anthonisse for HP

• Colour quality of the prints using HP’s Latex and Stitch technology

• Design possibilities demonstrated by the HP Stitch S500 and the HP Latex 570, all of them on display at the stand

The creative concept

For his collaboration with HP, Dutch designer Gino Anthonisse has come up with 10 exclusive concepts, which will be on display at the HP booth in an exhibition curated by New Order of Fashion.

HP Heimtextil 2

“I wanted to create an explosion of full colour, graphic facets, mixed with photographical elements”, said artist Gino Anthonisse. Our collection is a continuation of our previous work ‘Wandã’, in which we created prints with Japanese influences as well as garments made of folded textiles and papers.”

Using an origami technique, Gino Anthonisse was able to fully construct garments for his ‘Wandã’ collection without the use of a sewing machine, as the folds created the constructions of the works.

In addition to the prints created for HP, a selection of origami objects will also be shown as part of the HP stand at Heimtextil.

If you are planning to attend Heimtextil in January, we would like to invite you to visit our booth and judge for yourself.