Drytac Europe, leading global manufacturer of mounting adhesives, laminating films, finishing products and equipment is pleased to announce the appointment of Steve Broad as a new member of the Area Sales Team for the North.
Steve Broad will join Drytac as Technical Area Sales Manager, and with his base in Wigan he will be covering all areas from North Wales through to Cleethorpes and all points North of this. Paul Tomlinson who previously carried out the role of Area Sales Manager for the North will now cover the newly created Midlands Territory.
Following an educational and early professional background in Electronic Engineering, Steve first joined the Graphics industry in 1995 as a field engineer repairing print finishing and wide format laminating equipment. With his sound technical knowledge & expertise, Steve’s role quickly moved towards helping & supporting the sales representatives to overcome problems of applications and processes, which naturally progressed into a career in technical sales.
Amongst a list of many other achievements, Steve has also set up and managed his own company, Print Finishing Solutions, maintaining and supporting Borough Council print rooms across the Northwest as well supplying a range of finishing equipment to the graphics industry.
With his excellent technical awareness and deep understanding of the graphics and print markets, Steve is certainly well placed to give Drytac’s customers peace of mind, as well as sound advice on both products and applications.
Drytac are delighted to welcome Steve on board and look forward to benefitting from his wealth of industry knowledge and expertise.
