31 Jan 2024

BlowUP media’s Katrin Robertson joins FEPE international board

Katrin is highly respected in the Out of Home industry and brings a wealth of experience to FEPE.

BlowUP media CEO Katrin Robertson is joining the board of FEPE International, becoming the ninth Board Member.

BlowUP media’s giant posters have made the company one of the leading large format Out of Home companies in Europe and Katrin has played a leading role in building its business, operating out of Germany and the UK. BlowUP media is owned by Ströer Group, headquartered in Cologne.

Robertson says: "I'm delighted to be joining the board of FEPE International. FEPE is now a truly global organisation, leading many of the most positive initiatives in Out of Home. I look forward to playing a part in helping FEPE and the industry move forward into what I'm sure will be an even more exciting future.”

FEPE International President Tom Goddard says: “Katrin is highly respected in the Out of Home industry and brings a wealth of experience to FEPE. I’m sure she will play an important role as FEPE and the industry adapt to and thrive in a rapidly changing media world.”