31 Jan 2024

Avery launch new sustainable print film SP 3523 Opaque Matt

Avery Dennison launch new sustainable print film SP 3523 Opaque Matt.

Avery Dennison is certain to make waves in the industry with this latest product launch. SP 3523 Opaque Matt is being introduced as part of the Sustainable Print portfolio and is designed to provide a more sustainable alternative in a market primarily dominated by PVC products.

SP 3523 is a matt white, self-adhesive polyolefin, with grey permanent adhesive for overposting needs. It is optimised for short-term applications with promotional graphics being the most appropriate use.

The film allows for more sustainable digital printing compared to standard options due to it being non-PVC. It contains no chlorine, phthalates, or other halogens. This vastly reduces the emissions of volatile organic components (VOCs). It also features a solvent-free, water-based adhesive. It is the ideal product for those seeking to improve their environmental footprint and a welcome step towards providing more sustainable options across the current market.

Other features of the product include excellent printability and handling with selected printers, easy cutting and application on a variety of substrates, and good opacity due to the grey adhesive system, vastly improving overposting possibilities.
Digital print compatibility makes it easy to achieve maximum visual impact with both UV and latex. The material also comes with full fire-resistance certification.

SP 3523 Opaque Matt offers 3 years vertical, unprinted durability, ideal for temporary promotional and point of sale advertisements in stores, events, and other indoor locations.

Avery Dennison SP 3523 Opaque Matt is in stock now at William Smith.